where it all started
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Tall Pines Was Born Out Of Passion, Necessity,
a little bit of hope, and a prayer
FRC, a Toronto-based boutique live event and music marketing agency β powered by Kevin Goodman, Chief Entertainment Officer, and Jonny Desilva, Creative Director β experienced their crowd-based business come to a screeching halt in 2020. But they werenβt about to let a global pandemic stop the music.
βThe Music Never Stoppedβ
The Grateful Dead
Determined to keep
the music alive
Kevin and Jonny launched a free livestream music festival called The Summer House Party, bringing live performances from bands like Sam Roberts Band, The Trews, Serena Ryder, K-OS, Tim Hicks, and more straight into Canadian homes coast to coast to coast via web and national TV broadcast on Cottage Life TV. For two years, The House Party kept our nation connected through music.
CITY FOLK,
MEET MUSKOKA
In 2021, The Summer House Party found itself filming at breathtaking Camp Tamakwa, deep in Algonquin Park. While there, Kevin and Jonny fell hard for Muskokaβthe landscape, the people, the spirit.